Marketing and Public Relations

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Free Publicity: A TV Reporter Shares the Secrets for Getting Covered on the News
by Jeff Crilley
Paperback, Charisma Press; (December 15, 2002)

Get Noticed: Self Promotion for Creative Professionals by Sheree L. Clark, Kristin Lennert, Kristen Lennert
Paperback, North Light Books; (February 2000)

Guerrilla Advertising by Jay Conrad Levinson
Paperback, Mariner Books (June 1994)

Guerrilla Creativity: Make Your Message Irresistible with the Power of Memes by Jay Conrad Levinson
Paperback, Houghton Mifflin Co (October 26, 2001)

Guerrilla Marketing Excellence : The 50 Golden Rules for Small-Business Success by Jay Conrad Levinson
Paperback, Mariner Books (January 1993)

(The) Guerrilla Marketing Handbook by Jay Conrad Levinson (Author), Seth Godin (Author)
Paperback, Mariner Books (January 1995)

Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business by Jay Conrad Levinson (Author)
Paperback, Mariner Books (October 21, 1998)

Guerrilla Marketing With Technology: Unleashing the Full Potential of Your Small Business by Jay Conrad Levinson
Paperback, Perseus Publishing (October 1997)

Guerrilla Pr Wired: Waging A Successful Publicity Campaign On-Line, Offline, And Everywhere In Between by Michael Levine, George Gendron
Paperback, McGraw-Hill/Contemporary Books (December 18, 2001)

Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars by Jay Conrad Levinson, Rick Frishman, Jill Lublin
Paperback, Adams Media Corporation (June 2002)

Guerilla Web Strategies: Killer Marketing Tactics to Make Your Site the Most Popular on the Web by Vince Gelormine
The Coriolis Group; 11th edition (May 7, 1996)

How to Become Famous in Two Weeks or Less by Melissa De LA Cruz, Karen Robinovitz
Ballantine Books (Trd Pap)(July, 2003)

Permission-Based E-Mail Marketing That Works! by Kim Macpherson
Paperback, Dearborn Trade Publishing; (March 2001)

Permission Marketing: Turning Strangers Into Friends, and Friends into Customers by Seth Godin, Don Peppers
Paperback, Simon & Schuster (May 1, 1999)

(The) Photographer's Guide to Marketing and Self-Promotion by Maria Piscopo
Paperback, Allworth Press 3rd edition (July 2001)

Power Phrases: The Perfect Words to Say it Right and Get the Results You Want by Meryl Steinunn Runion
Paperback, Power Potentials; (January 2002)

Random House Webster's Word Menu by Stephen Glazier
Paperback, Random House Reference; Revised edition (August 1998)

Self-Promotion for the Creative Person: Get the Word Out About Who You Are and What You Do by Lee T. Silber
Paperback, Crown Pub; (June 26, 2001)

Self Promotion Online: Marketing Your Creative Services Using Web Sites, E-Mail and Digital Portfolios by Ilise Benun
North Light Books (January 2001)

(The) Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Hardcover, Little Brown & Company (February 2000)
Paperback, Back Bay Books (January 2002)
"Ideas and products and messages and behaviors spread just like viruses do"

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